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The Insights Association takes public positions on legislation and regulation.

  • Michigan H.B. 5940 Could Prohibit Pharmaceutical Marketing Research with Doctors

  • Pennsylvania H.B. 2643 Could Prohibit Pharmaceutical/Medical Device Marketing Research with Doctors

  • Don’t Rush the 2020 Census 

  • TCPA Restrictions on Using Autodialers to Call Cell Phones

  • The Census Bureau’s American Community Survey (ACS)

  • Crafting a National Standard for Consumer Data Security and Breach Notification

  • Reforming the Class Action Lawsuit System

  • The Protecting the Right to Organize Act (PRO Act) (H.R.2474)

  • Modern Worker Empowerment Act (H.R. 4069) and Respondent Misclassification

  • Counting Rural America in the 2020 Census

  • Respondent Misclassification: Research Participants are Independent Contractors, Not Employees

  • Do Not Call Registry for Emergency Lines: Ensuring Marketing Research's Compliance

  • Universal Service Fees and Telephone Research

  • Utah H.B. 44 Push Poll Law Hurts Legitimate Research

About Us

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

More About Us

About Our Members

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas. 

Learn How We Do It

Contact Us

1156 15th Street NW, Suite 700
Washington, DC 20005
(202) 800-2545
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© Insights Association 2021