Note from the editor: While our focus continues to be on marketing research, Alert!’s editorial staff recognizes the value in occasionally including content specific to oth
The use, and potential abuse, of Big Data remains a key concern of the Federal Trade Commission (FTC), the chief regulator of the survey, opinion and marketing research profession in the U.S.
An emerging tool for retail shopper insights, under close watch from the survey, opinion and marketing research profession's primary U.S. regulator, has landed a company in hot water.
Reasonable (Not Perfect) Security and Trust: FTC Commissioner Terrell McSweeny on Privacy, Data Security, and the Internet of Things
While self-regulation “can serve a critical function in policing the marketplace and are an important complement” to the Federal Trade Commission (FTC)’s law enforcement efforts, FTC Commissioner T
“Over 40 bills have been introduced in Congress since the first major data breach in 2005 and we haven’t yet reached the finish line,” commented Rep.
Two U.S. businesses recently agreed to settle U.S.
The Internet of Things is exploding the digital world.