uk | Insights Association

April 18, 2018

UK Threatens Tighter Regulation of Election Polling

The House of Lords in the United Kingdom appointed a Select Committee on Political Polling and Digital Media last summer "to consider the effects of political polling and digital media on politics,

UK serious about Enforcement of EU Cookie Directive

September 13, 2012

Britain to Increase Enforcement of EU Cookie Directive

The UK Information Commissioner’s Office (ICO) has informed of its intent to take enforcement action against website operators for failure to comply with obligations governing

February 19, 2008

February 2008 Legislative Update

Current Legislation

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As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage. All our revenue is invested in quality standards, legal and business advocacy, education, certification and direct support to enable our members to thrive in an evolving industry and drive business impact.

The 2019 IA Code of Standards and Ethics for Marketing Research and Data Analytics may be found here.

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Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens. With that essential understanding, leaders can make intelligent decisions and deploy strategies and tactics to build trust, inspire innovation, realize the full potential of individuals and teams, and successfully create and promote products, services and ideas.

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